Learn AEO, GEO, and how AI recommends.
Short, honest guides to how answer engines pick who to name, and what actually moves the needle. Start with the basics, then go deep.
The guides
Everything here is written to explain, not to sell. When you want to see where your own business stands, run the free scanner.
Pick a topic.
AEO vs SEO →
AEO vs SEO explained: the goal, where buyers see you, what you optimize, and how each is measured. They read different signals, and both matter.
What Is GEO →
Generative Engine Optimization (GEO) means shaping content to get cited inside AI answers. How GEO overlaps with AEO, and where the emphasis differs.
What Is LLMO →
LLM optimization (LLMO) means shaping how large language models represent and surface your brand. Its levers, and how LLMO relates to AEO and GEO.
How AI Answer Engines Work →
How ChatGPT, Gemini, Perplexity, Claude, and Google AI Overviews decide who to recommend, and the signals that make a business easy to cite.
Get Cited in ChatGPT →
How ChatGPT decides which businesses to name, and the honest levers that make yours easier to cite across model memory and live web search.
Rank in Perplexity →
Perplexity searches the live web and cites its sources for every answer. Here is how to become one of the fresh, credible pages it retrieves and quotes.
Google AI Overviews →
What Google AI Overviews and AI Mode are in 2026, how Google builds them from indexed sources, and the honest levers to appear inside them.
Glossary →
Plain-English definitions of the AEO, GEO, and LLMO vocabulary, from entities and grounding to citations, schema, and recommendation rate.
Find out what AI says about you.
Run the free scanner — real queries against four live engines — and see whether you are recommended, mentioned, or excluded.